RTX. IT'S ON. Experience today's biggest sellers like never before with the visual fidelity of real-time ray tracing and the ultimate performance of DLSS with AI technology.
VICTORY IS MEASURED IN MILLISECONDS: NVIDIA Reflex offers the ultimate competitive advantage. Lowest latency. The best responsiveness. Thanks to GeForce RTX 30 series GPUs and NVIDIA YOUR CREATIVE GAME: Take your creative projects to a new level with GeForce RTX 30-series GPUs, delivering AI acceleration for the best creative applications. Supported by the NVIDIA Studio platform of dedicated drivers and exclusive tools. And built to deliver results in record time. Whether you're rendering complex 3D scenes, editing 8K video, or streaming with the best encoding and image quality, GeForce RTX GPUs deliver the performance you need for your best creations.
G-SYNC: Acquire targets faster, react faster and increase target accuracy with a revolutionary set of technologies to measure and optimize system latency for competitive gaming.
BECOME THE KING OF TRANSMISSIONS: Grab everyone's attention with incredible graphics and smooth, uninterrupted live streaming. State-of-the-art hardware encoding and decoding combine to let you show off your best moments in great detail. And the comprehensive new NVIDIA Broadcast application gives you powerful AI capabilities to enhance audio and video quality with effects like virtual background, webcam auto-framing, and microphone de-noising. So you can always put your best foot forward for your audience.
NVIDIA AMPERE ARCHITECTURE: The new NVIDIA Ampere architecture delivers the ultimate game and features second-generation advanced ray-tracing cores and third-generation Tensor Cores with superior performance.
ACCELERATION BY IA OF DLSS: NVIDIA DLSS is revolutionary AI rendering that boosts frame rates with uncompromising image quality using dedicated AI processing Tensor Cores on GeForce RTX. You'll have the performance headroom to set the necessary settings and resolutions to enjoy an incredible visual experience. The AI revolution has arrived in gaming.
DIRECTX 12 ULTIMATE: Developers can now add even more stunning graphical effects to PC (Microsoft Windows) games. GeForce RTX graphics cards feature advanced DX12 features such as ray tracing and variable rate shading, which bring games to life with highly realistic visual effects and faster frame rates.
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